Projects

A generic television program on flooding with local application

Abstract

grassroots, inc., a 501(C)(3) organization, proposes a project of production of a half-hour generic prime-time television program on coastal flooding that can easily be adapted to local communities. Our partners are University of South Alabama Civil Engineering Department, WKRG-CBS Mobile, KHOU - CBS Houston and Texas Sea Grant.

Our approach:
A generic program of 16 minutes on basic flooding issues will be developed with six 2minute slots for insertion of videos of local experts and local problems/solutions. The pilot program will feature the Texas coast and will be aired in the Houston, Texas, area on KHOU.

One thousand DVDs of the program will be produced, a Facebook page will be created, plus placement on the grassroots, inc., web site.

This program will show the general public the effects that poor development practices have on flooding events. DVDs will widen the audience for this important information.

Our objectives:

To develop a public understanding of the rainfall cycle in a watershed and how
current development practices contribute to flooding.
To characterize storm surge and inland flooding issues.
To describe flood zones and flood insurance coverage.
To provide cost-efficient solutions for storm water management.

Topics will be: Hurricanes and Storms; Watersheds and Development Effects on the Rainfall Cycle; Storm Surge and Inland Flooding; Mitigation Costs and Benefits; Flood Mapping and Insurance.

Expected results:
The success of our previous television series on coastal storm resilience,("Gambling Against Mother Nature"), funded by NOAA Coastal Storms Program in 2009, has shown that not only a great number of the viewing public will see the program, but that the DVDs have found a life of their own in classrooms and training programs.

Elected officials will be better able to implement storm water management if the public understands the true cost/benefits of better land use practices.

Requested funds: $100,000. Match: $16,500

Objectives

This program will show the general public the effect that poor development practices have on flooding events. DVDs will widen the audience for this important information. Elected officials will be better able to implement storm water management solutions if more members of the public understand the true cost/benefits of better land management.

  1. To develop a public understanding of the rainfall cycle in a watershed and how current development practices contribute to flooding.
  2. To characterize storm surge and inland flooding issues.
  3. To describe flood zones and flood insurance coverage.
  4. To provide cost-efficient solutions for storm water management.

Methodology

grassroots, inc., a 50 I (c) 3 organization, will partner with WKRG-TV (Mobile CBS affiliate), KHOU-TV (Houston CBS affiliate), Texas Sea Grant, and the Civil Engineering Department ofthe University of South Alabama, Mobile, Alabama to produce a half-hour television program on coastal flooding. The generic program will be produced by WKRG and will include six two-minute slots for local videos, produced by KHOU. Texas Sea Grant will assist in the video work in Texas. The pilot program will be aired in prime time by KHOU.

Rationale

Large population growth in coastal areas and poor development practices have increased flooding from coastal storms. Hazard mitigation efforts by communities are often politically unpopular. Television is an excellent medium for reaching the public on important environmental safety issues. Increased public support will encourage better mitigation policies.

Results

But It Never Flooded Here Before - Video (in 5-minute clips)

Part 1 

Part 2

Part 3

Part 4

Part 5